China’s trademark squatters, notorious entities that register the marks of known brands in the hopes of profiting off the name or extracting money from the brand owner, are now targeting Big Law.
It is no longer surprising to see the trademarks of such well-known brands as iPads and Air Jordans hijacked in China, and multinational companies know to call on global law firms for advice on how to reclaim their stolen brands, or better yet, avoid falling prey to China’s professional squatters in the first place.
