How to Transform Your Rainmakers Into Social Media Rock Stars

, The Am Law Daily

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I used to be a very, very minor rock star. Despite my distinct lack of talent as a drummer, our band, Myopic Son, had the opportunity to play Summerfest (the World’s Largest Music Festival in Milwaukee, WI), dozens of colleges, and hundreds of other gigs.

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  • Anita Davila, Social Media Marketer

    The Power Hour is good ole content marking dressed up in a suite and tie on the backdrop of a JD title. Social media, and those who have mastered it have never forgotten what is at it‘s core: real people. Marketing has always pride itself in establishing top of mind by a bombardment of ads "buy me, buy me.." Traditional marketing has always been one-way communication. However, social media is a two communication. You add marketing to the social media mix and viola you have content marketing. Contrary to many, marketing and social media have found a happy medium. Content marketing take a very different approach in that it promotes through the content of others.

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