Are Rainmakers a Breed Apart? New research points at four traits found in client magnets. Aric Press, The American Lawyer February 24, 2014 | 3 Comments share share by mail share on linkedin Facebook share on twitter share on google+ Share With Email Send Thank you for sharing! Your article was successfully shared with the contacts you provided. print reprints New research points at four traits found in client magnets. Sign up for a free digital membership and get great benefits like: Already Registered? Sign In now 5 free articles* every 30 days, from other ALM publications Exclusive discounts on ALM events and products American Lawyer digital newsletter, plus your choice of more than 30 digital newsletters Access on the device of your choice: smartphone, tablet, or desktop Unlimited free access to Corporate Counsel and Law Technology News online Create Account with LinkedIn Register Now *May exclude premium content VIEW COMMENTS ( 3 ) ADD COMMENT What's being said Sign In Terms & Conditions not available Feb 25, 2014 In my experience of 20 years providing business development training and coaching for attorneys and their firms, there are many different behaviors that promote client development and retention. But the single most important quality/characteristic is passion for the work you do. If you enjoy your legal work, you can learn to develop more of it. It is not rocket science or a personality-driven activity. not available Feb 25, 2014 Please. Most lawyers are not good salespeople. You think? Maybe if they were good at sales, they would have gone into sales, made a $million a year schmoozing customers and playing golf. Only the legal profession views the skill set that is a profession as something lawyers need to be really good at --- in addition to being smart lawyers. What other business requires its salespeople to both make the sales and go into the factory and build the computer. Right. not available Feb 10, 2014 As a rainmaker, I agree with the characteristics identified in this article. Self-promotion, the foundation of rain-making, is as natural as breathing to lawyers who have more clients than they can handle. Interesting article! Comments are not moderated. To report offensive comments, click here. Preparing comment abuse report for Article# 1202639514788 Send Thank you! This article's comments will be reviewed.